Vice President, Americas Enterprise Marketing
About the Company
Expanding SaaS platform for digital media & marketing professionals
Industry
Computer Software
Type
Privately Held, VC-backed
Founded
1982
Employees
10,001+
Funding
$1-$5 million
Categories
Specialties
Business Classifications
About the Role
The Company is seeking a VP, Americas Enterprise Marketing to lead the development and execution of marketing strategies that align with the company's go-to-market and revenue goals. This executive will be responsible for enterprise field marketing and sales development efforts in the AMER region, with a strong focus on account-based marketing and demand generation. The role involves close collaboration with global cross-functional teams and requires a leader with a data-driven approach, a track record of success in enterprise marketing, and experience in managing a large sales development team. The successful candidate will be the face of marketing to AMER field sales leadership, representing the impact of marketing on the sales pipeline and bookings. Candidates for this role at the company should have extensive leadership experience in enterprise technology and cloud-centric industries, a deep understanding of marketing's role in driving sales, and the ability to work cross-functionally within a matrixed organization. The VP will be expected to craft and execute marketing and sales development programs that exceed pipeline creation targets, influence campaign measurement frameworks, and continuously optimize programs. A steadfast focus on the customer experience, mastery of field marketing, and exceptional event management skills are essential. The role also requires the ability to build strong cross-functional relationships and to act as a mentor and guide to regional marketing organizations across the Americas.
Hiring Manager Title
Global VP, Enterprise Marketing
Travel Percent
Less than 10%
Functions
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