Job Description
Who Is Tri-Lift Industries?
Tri-Lift Industries, Inc. is a third-generation family business seeking qualified individuals to be part of our growing team. As the leader in material handling equipment and solutions, we represent CLARK, BYD, and Liugong forklifts as well as aerial equipment and solutions, covering North Carolina, South Carolina and Virginia.
Our vision and mission are to be THE trusted long-term material handlings partner in the market by delivering proven industry-leading products and services designed to enhance our customer's business. We stand by our core values that provide passion, professionalism, integrity and teamwork. We are a large company, still small enough to care.
Tri-Lift Industries provides opportunities and offers continuous paid training, flexible wages, a complete benefits package for employees and their families to include paid time off, medical, dental, life, short and long-term disability, matching 401K Plan, and company clothing. Candidate must pass a pre-employment drug test and background check.
BENEFITS INCLUDE:
Salary Range: $60k -$65k
JOB SUMMARY
The Marketing Specialist drives demand generation and brand visibility for our B2B portfolio—forklifts, rentals, service, parts, racking, automation, and operator training. You will own lead‑management processes, translate data into actionable insight, and help architect the marketing function for long‑term scale. This role is ideal for a high‑initiative professional who wants to grow into a leadership position and isn’t afraid to build programs from the ground up.
KEY POSITION RESPONSIBILITIES:
% Time Responsibility Success Indicators 30 % Lead‑Management & SOP Ownership —Draft, refine, and enforce standard operating procedures (SOPs) for lead capture, qualification, routing, and SOP adherence; train sales & service reps on workflow changesSOP completion & adoption ≥ 95 %; lead hand‑off time ≤ 24 h25 % Dashboard & KPI Reporting —Design and administer real‑time dashboards (CRM, BI tools, Excel/Power BI/Looker, etc) to track and funnel lead metrics, campaign ROI, and customer‑lifecycle valuesDashboards live & error‑free; weekly KPI deck issued before 9 am Monday20 % Sales Collaboration & Lead Nurture —Proactively follow up on aged or stalled leads with account reps or directly with customers; draft nurture sequences (newsletter/email, SMS, LinkedIn/socials, etc.) to re‑engage prospects≥ 15 % lift in lead conversion rates; “stalled leads” aged >30 days reduced by 40 %15 % Campaign Execution —Coordinate digital ads, trade‑show collateral, webinars, and content pieces (case studies, white papers) aligned to forklift & warehouse personasOn‑time delivery; campaign CPA within 10 % of target10 % Strategic Department Development —Research program/system improvements, propose annual budget items, and build a 3‑year roadmap for the marketing functionRoadmap approved; budget recommendations adopted into annual planJOB SKILLS & QUALIFICATIONS:
TYPICAL WORK SCHEDULE: The typical work schedule is as follows: Monday through Friday 8 am to 5 pm.
Powered by JazzHR
Compensation details: 60000-65000 Yearly Salary
PI0b1694e6a6ed-25405-38230568
...Job Description Join a dynamic team and become the next Emergency Medicine Physician in Hobbs, NM. \n In Hobbs, we strive to deliver better to our community better care, better collaboration, and a heartfelt dedication to those we serve. If youre seeking a...
...-your work ethic, your grit, and your passion for diesel done right. We're hiring a full-time Diesel Technician - Heavy Truck Mechanic to join our family-first team in West Columbia, SC-and this could be the best move of your career! Job Snapshot: Pay: $22$...
Order Puller 2nd Shift Competitive pay $16.00 - $18.00 an hour $1 Differential Temp to hire. The position is in Houston, Texas 77051 Monday-Friday 2:00 pm-11:00 pm Our client, one of the largest line pipe distributors in the United States is looking Order Puller, 2nd Shift...
...Job Description $25-$35/hour \n Summary Objective: \n Create and deliver a variety of personal training workouts for a wide range of clients. Build a client base, and recruit new personal training clients under the management of the Fitness Director and with the...
...Job Description Job Description PLC Programmer Based in Birmingham, AL we have been in business for almost 50 years. We are currently in heavy growth mode and have seen a 6% growth in our headcount over the last 2 years. We provide solutions for foundries, steel...